Showing posts with label Iowa Insurance Hall of Fame. Show all posts
Showing posts with label Iowa Insurance Hall of Fame. Show all posts

Friday, July 17, 2026

David O.Creighton Sr - Iowa Insurance Hall of Fame

In February 2026 I nominated my late friend, David O.Creighton Sr., to be posthumously inducted into the Iowa Insurance Hall of Fame (IIHOF). I just found out that he will be inducted this year on October 6, 2026 at the Meadows Event Center in Altoona, IA.. 

The submission to the IIHOF included letters of recommendation from several people. I was honored to able to send the following letter of recommendation the IIHOF Board of Directors.

To the Nominating Committee and the Board of Directors of the Iowa Insurance Hall of Fame,

It is with sincere pleasure that I write to recommend the induction of David O’Neil Creighton, Sr., CPCU, to the Iowa Insurance Hall of Fame.

I met David in 1993 when Preferred Risk Mutual (now GuideOne Insurance) acquired the Bryton Companies. David was president of the Bryton Companies.  We worked together to successfully combine the Bryton Companies with Preferred Risk’s wholesale brokerage called CGA Insurance Services. During those years I found David to be a visionary on identifying and then implementing best practices in agency automation and optimizing workflows to the benefit of both policyholders and employees.

David was a member of the Professional Insurance Agents (PIA) Company Council of Executive Officers (PIA-CEO) and made many trips to the PIA headquarters in Alexandria, VA. David’s involvement in the development of PIA’s Agent of the Future curriculum was significant.

David met annually with Iowa’s legislators in Washinton D.C. to provide input on issues that affected the insurance industry at the carrier, agency, and policyholder level. I was present with David at one such meeting with Congressman Jim Leach. This was just prior to the passage of the Gramm–Leach–Bliley Act. The sponsors had locked down the bill as they had enough votes in both houses and agreement from the Clinton administration. The problem was this version had an inherent flaw in the privacy provisions that would have made underwriting difficult or even impossible. Industry leaders and even Representative Leach’s staff knew the bill was flawed but the votes were secured and Representative Leach would not entertain any discussion of the matter.When industry leaders and Representative Leach’s staff found out that our delegation had a meeting Representative Leach, we were swept into a private club on Capitol Hill and briefed on the issue. When we met with Representative Leach he politely listened as I talked about the issues that would make underwriting difficult for the carriers. Then David spoke eloquently about the impact on his customers and that message got through to Representative Leach. He instructed his staff to “put this issue on the agenda with the White House next week.” We found out later that next week that those changes were agreed to by both houses and the Clinton administration. David saved the industry an untold amount of chaos and expense!

David was a lifelong learner and encouraged others to further their education. Among other designations and certifications that David held was the Chartered Property and Casualty Underwriter (CPCU) designation. He was a member in good standing and an active member of the Iowa CPCU Society.

Others will write about his years of dedicated service on the Iowa Public Employees' Retirement System (IPERS) board, his many years on the Board of Barbering and Cosmetology Arts & Sciences, and his successful efforts to bring professional golf tournaments to Des Moines.

In conclusion David O’Neil Creighton,Sr., CPCU, has significantly impacted the insurance industry, served as a role model for young people and others in the industry (he was my mentor), exhibited the highest standards of ethical conduct, and he contributed to our community. David’s induction into the Iowa Insurance Hall of Fame would be the proper recognition of his life of achievement and contribution.

Sincerely, Robert D Conroy, CPCU, CIC
Executive Director, Iowa FAIR Plan Association

Saturday, October 11, 2025

Induction Ceremony 2025 Iowa Insurance Hall of Fame


My induction into the Iowa Insurance Hall of Fame was an unexpected but greatly appreciated honor. My family and friends suited up and showed up in numbers that exceeded my expectations. To have my children and grandchildren there made it an amazing experience. 

The hardest part for me was the speech. Not giving the speech but deciding on what to say. Each inductee is given five minutes which, after the obligatory thank yous, leaves very little time for a serious message. I had been on the IIHOF board for many years and attended over 20 events, so I have heard at least 80 inductee speeches. Some were awkward, some were polished, some were boring. The ones I remember best were funny, so I went with humor with a message. 

I was introduced by Abby-Jaye Larson a fellow CPCU with a personality that shines in the dark. She did a great job and set the stage for my speech. I had some notes printed out but I fumbled them on stage and winged it to the end.  Here is a link to a video of the event.

Besides the the people that attended I heard from friends from across the country. I heard how I had helped them, encouraged them to be their best, and a few that said I gave them a swift kick that they needed at the time. Much of what I heard were the nice platitudes that people say about the deceased at a funeral. I will alway be grateful for the experience.



The recognition was a wakeup call for me, as a senior leader in the local insurance community, to be sure to step up and nominate people that I know that should be in the IIHOF too. I am activity working on four at this time. 





Thursday, July 3, 2025

Iowa Insurance Hall of Fame

 After a long career with GuideOne / Preferred Risk and the Iowa FAIR Plan, I found out that I will be inducted into the Iowa Insurance Hall of Fame. It still seems a little surreal to me as I didn't see myself at that level. Apparently the people that nominated me, those that wrote letters of recommendation, and the board of directors that voted didn't agree. I am grateful for the honor.


I was blessed to have great bosses, mentors, and coworkers. So many of them have passed away but their influence is still with me and I do my best to pass it on to those that I influence.

Ron Wilson, Bob Conroy, Jack Martinez

My late wife, Carol, and my wife Debbie were always supportive and and encouraging. Success at any level would have been impossible without their love and support.

Ron Wilson, Dave Creighton Sr.


Russ Lettington, Syd Vanderlinden, Bob Conroy


Thursday, July 7, 2022

The Ted Lussem Collection

Ted Lussem died last year after a long life dedicated to the insurance industry and his community. Ted was a mentor to many successful insurance professionals. He hosted study groups for all programs offered by The Institutes and that created a significant talent pool in Des Moines. He is responsible for much of the economic success we enjoy in Des Moines today. There will never be another Ted. Here is a link to Ted’s bio on the Iowa Insurance Hall of Fame website (a group that he championed for 21 years.)  https://iihof.org/recipients/theodore-d-lussem-2000/  Here is the eulogy I gave about Ted: Ted Lussem Eulogy 

I am pleased that a suitable home for the books and other memorabilia that Ted Lussem collected has been found thanks to Bruce Kelley.The Lussem collection along with several boxes of Preferred Risk/GuideOne artifacts from my collection were donated to the Kathryn and Shelby Cullom Davis Library at St. John's University--Manhattan Campus

Below is a photo of the archives. The 12 crates on the left are CPCU artifacts back to the 1953 founding of the chapter. The nine on the far right are archives for the Iowa Insurance Hall of Fame that date back to its founding in 1997. The middle 18 crates are Ted’s books and memorabilia.


The director of the Kathryn and Shelby Cullom Davis Library, Ismael Rivera-Sierra, traveled to Iowa to organize and pack the items for safe transport.  St John’s chartered a moving company to drive to Iowa to pick it up and take it directly to the library.  Here are photos of the packing"party." Marylynn Paul, my wife Debbie, and the Iowa FAIR Plan staff "volunteered" to help. Actually, we had a great time working together and investigating the numerous items.


Of course, I had to show off Des Moines as an insurance center and a great place to live to Ishmael.